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You Asked for Variety. Meet WASGIJ.

M
By Michael · 2 min read · 29 June 2026

Hi Premium Puzzlers,

A few weeks ago I introduced myself as the new owner and asked for feedback. Wow, what an amazing response, with so many interesting perspectives and so much goodwill. Thank you. If there was one simple thread to the responses, it was that you are looking for variety within the premium space.

I have taken this onboard, and I am in the process of building a broader collection across a wider selection of brands. We have added 150 new titles to the store this month across Ravensburger, Gibsons, Cobble Hill, Jumbo, and more. If there is one lesson I have learnt, it is to only place stock in the store that I am sitting with in the warehouse. The shipping from suppliers is far less predictable than I expected. I have a number of new collections on order, and you will hear more about them soon enough.

A brand where the box lies to you

Today I want to introduce you to a brand I'm genuinely surprised we've never stocked before: WASGIJ. The name is "jigsaw" backwards, and that's not the only thing reversed. Instead of puzzling what you see on the box, you puzzle what the characters in the image are looking at, or what happens next, or what caused the chaos you can see. The answer is never on the box. You have to figure it out.

It's been running since 1996 and has a near-cult following. I can see why.

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